You’ve built a career. Now it’s time to build a store that sells while you sleep. Join Coach CK Arora’s flagship training and learn the systems, stories and strategy behind high-converting e-commerce brands — without quitting your day job on day one.
Next cohort starts 29 April · Limited to 40 seats for hands-on support
“When I met CK, I was a senior manager with a tired Shopify store on the side. Six months later, that ‘side project’ covers my mortgage and lets me choose work on my own terms.”
— Amelia, former retail buyer, now running a 6‑figure homeware brand

Most professionals drift into e-commerce with a hopeful heart and a half-finished store. You’ve watched webinars, bought courses, and still find yourself staring at a dashboard that doesn’t match the effort you pour in after hours.
CK Arora built his own stores the hard way — launching late at night after client calls, shipping from cramped flats, explaining to colleagues why his lunch breaks were full of supplier messages. The turning point wasn’t a new app or ad hack. It was a decision:
“If e-commerce was going to change my life, it had to be built on systems I could trust — even on the days I couldn’t trust myself.”
This programme is that system. It’s where you learn to treat your store like the serious asset it is: with a clear narrative, measured numbers, and an unshakable plan for the next 12 months.

Inside the cohort, you’re not “playing shop”. You’re building a real brand with real numbers — guided by someone who remembers exactly what it’s like to squeeze big dreams into small evenings.
This isn’t about chasing the next viral product. It’s about building a calm, predictable engine behind your store so you can make confident decisions — and sleep at night.
By the end of the programme, you’ll have a store that feels like a second salary — not a second job.
Know exactly what to do each month to move from £1k to £5k to £10k+ in online sales, without betting everything on one product or one ad account.
Shape a story, product range and on-site journey that turns cold visitors into loyal customers — without feeling “salesy” or fake.
You’ll read your dashboards like a story: traffic, conversion, AOV, repeat rate. No more guessing, no more refreshing in panic.
You’ll know what you can safely reinvest, what to pay yourself, and how to think like a founder without losing the stability you’ve worked so hard to earn.
You’ll get on-demand lessons, live implementation calls, and critique sessions where CK reviews your store, offers and numbers — so you never stay stuck for long.
Format: 10 weeks · Weekly live calls · Private community · Lifetime access to recordings.
Choose a product lane that fits your life, define an origin story customers believe in, and set up your tech stack so it supports you instead of overwhelming you.
Design your product pages, home and checkout with clean visuals, emotional copy and trust-building details — all tailored to busy, discerning buyers.
Implement paid and organic strategies that suit your budget and bandwidth. No vanity metrics, just channels that move customers closer to “buy now”.
Build rituals, automations and team support so your store grows while your life stays spacious. We talk honestly about anxiety, failure and starting again the next day.
The professionals who join CK aren’t influencers or full-time founders. They’re analysts, designers, consultants and managers who want their effort to matter beyond a job title.
“I joined with a spreadsheet of product ideas and a half-built Shopify theme. CK helped me choose one lane, one customer, one story. We hit £7.5k in revenue within 90 days.”
— Daniel, finance professional · Men’s grooming brand
“The biggest shift was emotional. I stopped treating every slow day as proof I should quit and started treating it as data. CK’s frameworks kept me moving when I wanted to hide.”
— Priya, UX designer · Sustainable stationery store
Both options include full curriculum access, live calls and community support. The difference is the depth of personal feedback from CK.
If you’re a professional with a laptop, a product idea and the willingness to show up each week, CK built this for you. Here’s what else you might want to know.
Most professionals dedicate 4–6 hours per week: 2 hours for live calls and 2–4 hours for implementation. The curriculum is designed around realistic evenings and focused weekend blocks, not fantasy schedules. If you can protect two slots in your calendar each week, you can make meaningful progress.
No. Around half the cohort joins at idea or pre-launch stage. We’ll help you validate your niche, choose products and set up your store correctly from day one. If you already have a store, we’ll refine your positioning, pricing and funnel so you stop leaking sales.
The frameworks work globally — CK has clients across the UK, Europe and beyond. We will talk about practicalities like shipping, taxes and payment gateways, but the core focus is on universal principles: brand story, offer structure, customer journeys and numbers that matter.
You’ll have lifetime access to all recordings and materials, so you can catch up at your pace. Live calls are recorded, and the community is there between sessions. CK’s only ask is that you communicate honestly when life happens so he can help you find the minimum viable next step.
Yes. If you attend the calls, complete the core assignments and still feel after 30 days that the programme isn’t right for you, email CK your work and you’ll receive a full refund. No drama — just an honest conversation about what you need next.
If you’ve read this far, you already know your career isn’t the whole story. Let’s build the store that pays you for everything you’ve learnt so far — and everything you’re brave enough to try next.
Next start date: 29 April · Limited seats to keep coaching personal